Less than perfect

January 16, 2014 2 min read

We were doing a final art review for a nice custom print project today and our print manager wanted to give the customer a heads-up about the lineweight of one of the design elements.

The logo at the bottom (P) has some lines that are a little thinner than I like to run at a minimum. In this case, we may get away with it since if it prints less than perfect, it will still generally look like the logo and should probably appear OK. But I thought it should be mentioned.  

Check out the final proof:
custom printed notebook peets coffee
Note the thin lines in the "P" logo.
I just LOVED Kat's response 
Thanks for sending over the feedback. I think we'll go for it. Less than perfect always looks more authentic :)
- Kat

I couldn't have said it better myself.

Whether it's the big proposal, the first touch with a customer, family photos that will be treasured forever, or an event that has to be 'just right', we know you've got a lot riding on Guided's custom print products. We strive to nail every detail, but when it comes to printing on recycled material there are some limits.

When spot printing we recommend using a line weight of .75 points or higher so that the ink stands out nicely on the kraft chipboard. Occasionally we will push it down to .50 pts, but only in consultation with the customer.

custom print line weight
And of course, leaving insufficient space between design elements can also be tricky. .75 pts. is really as low as you'll want to go between lines to ensure that the ink doesn't run in the fibers of the chipboard. Going any closer may result in a 'smudged' appearance.
Explore our custom printed notebook options today.

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