- Office Products
- Retail Packaging
A customer wrote in with a great question today and I thought I'd share it here for the benefit of everyone designing their own business cards.
I need to have business cards produced and was wondering about any font size/weight considerations that I need to be aware of while designing the cards. - Scott
There's no hard and fast rule about font weights. For example, Stonewood Spa uses a logo that has their 'boutique and apothecary' tag line as part of their business card mark.
You'll see that it is a bit lighter than you would chose for perfect legibility, but it is readable and it maintains the visual and messaging continuity with their other marketing materials.
The contact details, on the other hand, stand out nicely against the brown craft. This happens to be a 7.5pt Myriad Pro Bold, and I think you could safely use a Regular or a slightly smaller font size.
Using Live Paint groups can be an incredibly expressive and intuitive way to create your artwork, but because intersecting elements act as if they are on the same flat surface your final art will not be ready for screen printing without a few quick tweaks.
Live Paint in Illustrator (Object => Live Paint => Make) is an alternate mode of creating and editing objects which some people find more accessible because it disguises the underlying vectors being generated. With Live Paint, intersecting path form regions that can be converted to groups and edited and filled in a way that mimics natural media paintings or image editing programs... almost like filling in a pencil sketch with watercolors.